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Scarlet Fever


The colour guru Pantone had announced this year’s autumn/winter palette. Based on designs, shown at the London Fashion Week, the colour forecasters suggest fashion designers to use a set of vivid hues for their creations.

The list of strong colours intended for the London market, differs from the toned one created for the New Yorkers. It tops with a vivid Flame Scarlet, followed by several fresh, but unusual shades, all ready to indulge in a set of unexpected combinations, such as Lemon Curry with Bluebell to create unpredictable colour dichotomy.

Doodling your way


We all remember doodling during boring lectures. With increasing popularity of sports shoes, this act of self expression has found its way out of the classroom and onto the catwalks. No wonder sports companies are after this scribbling trend.

All major manufacturers are now competing who will be more successful at using the creativity of their customers to sell more products. The aim is not just to attract younger generation who wants to stand out and be unique, but also to engage people doing monotonous work to unleash the secret artist at last. Several platforms like NikeiD and MiAdidas, have internet sites where you can design your own pair of sneakers to be manufactured just for you. This artistic freedom, however, comes with a hefty price tag.

There is also a more affordable way to follow the trend of self expression. Take an ordinary white pair of trainers and let your imagination and marker run wild.

The 1%


Ultra rich are the top villains, yet for some, role models and the epitome of success. Now, after years of documenting their lifestyles, Lauren Greenfield enables us to peek into their usually guarded world.

The latest work of the American artist, who spend 25 years taking pictures of the most wealthy tribe, is titled Generation Wealth. Her monograph offers a glimpse into the scenery, outfits and status symbols of The 1%. From lavish interiors, grandiose outfits, to excessive parties and everyday plastic surgeries, Lauren is in fact showing us humans with all their pains and desires, a true document of our time.

Something old, something new…

mil wed.jpgThe generation known for its non-conformism is changing everything on its way, even the wedding industry. Cherishing individualism, millennials are turning their backs on marriage traditions saying, out with the diamond rings and high-priced ceremonies.

The new generation of brides and grooms is exchanging big weddings with cheaper alternatives and is rather investing money in housing or trips around the world. Wedding dress specialists are experiencing the price plunge and so is the most blingy segment of the industry. Jewelers are in despair, penny pinching Millennials are skipping the two months’ pay rule on engagement rings and are  going for cheaper rubies or emeralds. It is not only the price of diamonds that is shaking the industry, the younger generation does not want blood on their hands, so ethical sourcing is at the top of their list.

One thing has not changed, a wedding still needs to be absolutely gorgeous. Instead of the newspapers, the tech savvy generation is reporting it on Pinterest and Instagram.

Warts and all


Fashion industry and media have long been culpable for unrealistic body perception. Lately, however, social media have taken the lead in spreading the unreal body image among the younger generation.

The latest surveys show women are becoming less concerned about celebrities and females in adverts, as they are more likely to compare their appearance with the images published on social media. The researchers from Macquarie University in Sydney found out, social media is already far more damaging than the traditional one. They believe celebrities used to be more distanced and their appearance was less attainable, which is not the case with people we personally know. Comparing oneself with peers and friends is so powerful, two thirds of women between 18 and 35 edit their images before putting them online.

Is the need for showing yourself in good light only the result of competitiveness or is being genuine and flawless boring and undesirable?

The new face, Nadia


After Cortana, Alexa and Siri, here is a new virtual face – Nadia. Her creators believe, she is going to change life of more than half a million disabled people down under.

New Zealand startup Soul Machines made an avatar that can express emotions and even read facial  expressions. By humanizing the interaction between the disabled and the machine, Nadia will be acting as their virtual assistant. Since she is learning through experience, the chatbot will gradually become more like a real friend, able to read emotions and act accordingly. Nadia looks like a person, but is in fact a super smart computer with the soothing voice of Cate Blanchett. The developers believe, she will make a real difference in the lives of people with disabilities, helping them to overcome the daily hurdles.

Maybe one day she will even be poking fun at Siri, as some are doing now.

La dolce vita


Bitter aroma, unpleasant for almost everyone, is an unusual choice for popular drinks. Yet, after years of light flavours, cocktail aficionados are starting to embrace bitters.

Amers in France, amari in Italian or Kräuterlikörs in German speaking countries were originally developed as a medicine. Herbs, roots and barks, known for their health benefits, were submerged into liquor to extract the medicinal properties, while the end product was served before or after a meal to keep doctors at bay. Recently, however, a spectre of these bitter tastes has found its way to bars and is, according to bartenders, becoming a popular ingredient in cocktails.

The most famous among them is probably Aperol Spritz. This bittersweet combination of Campari and bubbly Prosecco has spread from its home country to just about every bar around the corner. Marketed as a perfect blend of Italian romance, summertime and La Dolce Vita, who could blame us for liking it.

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