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Women short of venture capital

October 9, 2014


Female entrepreneurs looking for venture capital have a slim chance. While start-ups attract $17 billion each year in the US alone, only 3% go to women. Experts are now looking into the process to find out why thousands of female entrepreneurs cannot get funds to develop their businesses.

Maybe women in search for capital are falling victim to pattern recognition. We prefer people we think are similar to ourselves and investors are no exception. When choosing businesses to bet their money on, venture capitalists are looking for intangible qualities of success, similar to their own experience. Such pattern immediately put women in disadvantage, since it is unlikely a female entrepreneur will look like Warren Buffett. The question how this can be changed, would more women among decision makers help to solve the gender imbalance?


From → Hic Salta

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